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We consider FLOWT Italian-made Gel to be the most comfortable sleeping material ever invented. Designed over a 3 year period, in partnership with the NDSU College of Engineering & Gel Industries (Italy), FLOWT is patented by Comfort King & offered exclusively at our 2 Dakota locations. Flexible Gel cushioning has proven to be the most…

Merriam-Webster Dictionary defines “sale” as: available for purchase at a reduced price. However, in the world of mattress retailers, “mattress sales” are a marketing ploy intended to lure shoppers into their stores under false pretenses. At Comfort King, we have an expression: MATTRESS SALES ARE FAIRY TALES The above ad is extremely common, all over…

So, you’re not sleeping well & you just know that your mattress is a big part of the problem. But, inflation is real & you heard that a new mattress is really expensive. Or maybe you looked at the Tempurpedic or Sleep # bed, and they definintely ARE too expensive. Plus, who wants to deal…

Opinion piece by Chris Larson Owner – Comfort King Mattress Factory Nov 2 2022 THE MATRIX In the Matrix movie, a meme is introduced that there is more to this life than what we’ve been led to believe. It’s where the term “redpilled” originated. The movie was so effective in presenting this concept that it…

THE MATRIXIn the Matrix movie, a meme is introduced that there is more to this life than what we’ve been led to believe. It’s where the term “redpilled” originated. The movie was so effective in presenting this concept that it soon became taught in college philosophy courses.A Matrix experience happened to me several years ago,…

Before you buy your next mattress, ask the salesperson if the warranty covers Loss of Support. Modern polyurethane foams, which make up roughly 90% of the cushioning in today’s beds, is designed to lose support 10 TIMES faster than it loses height. So, the standard “Body Impression”, or “Sag”, warranties will not protect you from…